ZAKARIAE

Marketing Executive & Digital Creator

Results-driven marketing professional specializing in digital transformation, ecommerce development, and data-driven growth strategies.

Ecommerce ExpertFull-Stack DeveloperGrowth Marketing
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About Me

I'm a passionate marketing executive and digital creator with over 5 years of experience in driving digital transformation and building scalable ecommerce solutions. My expertise spans across strategic marketing, full-stack development, and data-driven growth optimization.

Currently specializing in ecommerce development and management, I've successfully built and scaled multiple online stores using modern technologies like React, Next.js, and Node.js, while implementing comprehensive marketing strategies that have generated over $2M in revenue across various projects.

Ecommerce Expertise

Full-stack ecommerce development, payment integration, inventory management, and conversion optimization across Shopify, WooCommerce, and custom solutions.

Growth Marketing

Data-driven marketing strategies, A/B testing, SEO optimization, and multi-channel campaign management with proven ROI improvements.

Languages

Arabic100%
English90%
French60%
Spanish40%

Professional Experience

Marketing Executive

Al Abbas Group

Dubai, United Arab Emirates

2021 - Present

Leading digital transformation initiatives and ecommerce development projects for a diversified business group with 15+ brands across retail, hospitality, and technology sectors.

Key Achievements:

  • Developed and launched 10+ ecommerce websites, enhancing digital presence by 300%
  • Led rebranding of 15+ brands with cohesive modern brand identity systems
  • Implemented marketing automation reducing campaign costs by 40%
  • Generated $1.2M+ in ecommerce revenue through strategic digital campaigns

Technical Responsibilities:

  • Full-stack ecommerce development using React, Next.js, and Node.js
  • Payment gateway integration (Stripe, PayPal, local payment methods)
  • Inventory management system development and API integrations
  • SEO optimization and performance monitoring across all platforms

Film Maker & Content Creator

Abu Dhabi TV

Abu Dhabi, United Arab Emirates

2021 - 2022

Directed and produced high-quality video content for broadcast television, managing end-to-end production processes and implementing innovative filming techniques for enhanced storytelling.

Creative Achievements:

  • Directed 50+ broadcast-quality video productions
  • Managed production teams of 8-12 creative professionals
  • Implemented innovative filming techniques improving production quality by 35%

Technical Skills Applied:

  • Advanced video editing and post-production workflows
  • Digital asset management and content distribution systems
  • Cross-platform content optimization for various media channels

Marketing Specialist & Ecommerce Developer

N Style Beauty Lounge

Dubai, United Arab Emirates

2022 - 2023

Spearheaded digital transformation for a luxury beauty salon chain, developing comprehensive ecommerce solutions and implementing data-driven marketing strategies that significantly increased online revenue and customer engagement.

Business Impact:

  • Increased social media engagement by 400% through strategic content planning
  • Developed custom booking system reducing appointment no-shows by 25%
  • Managed digital marketing budget of $300,000+ with 180% ROI

Ecommerce Development:

  • Built custom ecommerce platform with product catalog and booking integration
  • Implemented customer loyalty program with automated email marketing
  • Integrated multiple payment gateways and inventory management systems

Technical Expertise

Programming & Development

JavaScript/TypeScript95%
React/Next.js90%
Node.js/Express85%
Python80%
PHP/Laravel75%
HTML/CSS/Tailwind95%

Ecommerce & Platforms

Shopify Development95%
WooCommerce/WordPress90%
Magento/Adobe Commerce80%
Payment Integration95%
Inventory Management85%
Conversion Optimization90%

Marketing & Design

Digital Marketing Strategy95%
SEO/SEM Optimization90%
Adobe Creative Suite85%
Figma/UI Design90%
Data Analytics85%
Social Media Marketing95%

AI & Automation

ChatGPT/GPT Integration95%
Claude AI Implementation90%
N8n Workflow Automation85%
AI Content Generation90%
Machine Learning APIs80%
Process Automation95%

Tools & Technologies

Development

VS CodeGit/GitHubDockerAWSVercelMongoDB

Ecommerce

StripePayPalKlaviyoMailchimpGoogle AnalyticsHotjar

Design

FigmaAdobe XDPhotoshopIllustratorAfter EffectsSketch

Marketing

Google AdsFacebook AdsSEMrushAhrefsHubSpotSalesforce

AI & Automation

ChatGPT APIClaude AIN8nZapierOpenAIAnthropic

Education & Certifications

Bachelor's in Computer Science

University of Science and Technology

2015 - 2019

Graduated with Honors • Led Student Technology Club • Completed Google Digital Marketing Certification

Key Courses:

Digital MarketingUI/UX DesignWeb DevelopmentData Analytics

Professional Certifications

Google Digital Marketing Certification

Google

2023

Shopify Partner Certification

Shopify

2022

AWS Cloud Practitioner

Amazon Web Services

2023

Meta Social Media Marketing

Meta

2022

Featured Projects

Multi-Brand Ecommerce Platform

Developed a comprehensive multi-vendor ecommerce platform supporting 15+ brands with unified inventory management, automated order processing, and integrated marketing tools. Built with Next.js, Node.js, and MongoDB.

Next.jsNode.jsMongoDBStripeAWS

• Generated $1.2M+ in revenue within first year

• Reduced operational costs by 35%

• Improved customer satisfaction by 40%

Marketing Automation Suite

Created a comprehensive marketing automation platform with email campaigns, social media scheduling, analytics dashboard, and customer segmentation. Integrated with major CRM systems and marketing tools.

ReactPythonPostgreSQLRedisDocker

• Automated 80% of marketing workflows

• Increased campaign efficiency by 60%

• Reduced marketing costs by $50K annually

AI-Powered Business Automation

Developed intelligent automation workflows using N8n, ChatGPT, and Claude AI for customer service, content generation, and data processing. Integrated AI models to automate repetitive tasks and enhance decision-making processes across multiple business operations.

N8nChatGPT APIClaude AINode.jsWebhook

• Automated 90% of customer inquiries with AI chatbots

• Generated 500+ pieces of marketing content monthly

• Reduced operational response time by 75%

• Saved 40+ hours weekly through intelligent automation

AI Content & Ecommerce Optimization

Implemented AI-driven content generation and product optimization system for ecommerce platforms. Used ChatGPT and Claude for product descriptions, SEO content, and personalized customer experiences, resulting in significant improvements in conversion rates and search rankings.

ChatGPTClaudeShopify APISEO ToolsAnalytics

• Generated 1000+ optimized product descriptions

• Improved organic search traffic by 150%

• Increased conversion rates by 35%

• Personalized customer experiences for 10K+ users